Overview:

At HX our purpose is to awaken people to the beauty and fragility of the planet, with adventure that reignites a sense of wonder. We take curious travellers to incredible destinations, sustainably and in true expedition-style. We bring them off the beaten track, to special destinations across the Arctic, Antarctic, Galapagos, British Isles, Alaska, Northern Norway, and Central / South America.

The HX Greenland Ambassador is a position representing HX as a key partner to suppliers, local communities, and organizations across Greenland. This role is instrumental in bringing HX closer to Greenlandic communities, ensuring that our operations are culturally respectful, environmentally responsible, and aligned with local needs. The HX Greenland Ambassador will focus on building and maintaining strong relationships with communities, local businesses, and tourism stakeholders to create authentic, meaningful experiences for our guests while supporting Greenlandic communities.

Working closely with the Product Leadership Team, the Greenland Ambassador will play a central role in improving HX’s product offerings in Greenland, including itinerary development, shore experiences, and partnerships with local suppliers. The ideal candidate will be well-connected in Greenland, deeply understand Greenlandic culture, traditions, and tourism dynamics, and be passionate about connecting HX’s brand with the essence of Greenland. This is a unique opportunity to strengthen HX’s presence and reputation in Greenland while driving innovation in how we engage with the region. The Ambassador will support operations during challenges, offering on-the-ground insights, practical solutions, and local connections to help ensure smooth and safe voyages. They will also gather market and destination insights and support collaboration across departments, including Operations and Sales teams.

We are looking for an individual with a positive, can-do attitude and an energetic personality capable of injecting excitement and passion into their work. The ideal candidate understands and values the impact their work has on HX, our guest and the environment, and demonstrates traits of being a strong collaborator that is also agile and curious about the places we visit.

We are a passionate team who deliver our global operations from every corner of the world and our people are instrumental in continuing to inspire this adventure, play their part and deliver on our promise of guest centric and memorable experiences, benefiting the communities we visit, enriching our guests and inspiring a more sustainable world.

Key Responsibilities:

• Deliver and execute responsibilities in a safe manner.
• Ensure a holistic and strategic mindset towards building and managing strong relationships communities, local businesses, and tourism stakeholders
• Represent HX in Greenland and act as the main contact for local partners.
• Collaborate with the Product Leadership Team to enhance itineraries and shore experiences.
• Provide tourism trends and competitor insights to guide strategy.
• Act as a local operational support resource, assisting with logistics, guest needs, and community coordination in dynamic situations.
• Build and Maintain Greenland Gateway relations (Nuuk and Reykjavik) including annual visits to maintain and build relationships with key stakeholders.
• Work cross-functionally to ensure consistency and authenticity in all Greenland programs.
• Support HX Market Heads and PR/Comms as it relates to representing and championing the HX brand through various media channels and across various stakeholders.
• Support the Expedition Product Pre/Post Team to map the political landscape in itinerary planning and support voyage planners in building relationships in Greenland.
• Carefully plan, oversee, execute and evaluate clearly defined strategies, including the ability to proactively identify complex problems, think critically and be open to new ideas
• Exhibit and champion the HX Purpose and Spirit.

Experience required:

• Strong network and credibility within Greenland’s tourism and community sectors.
• Deep cultural understanding and respect for Indigenous perspectives.
• Proven experience in tourism, community engagement, or destination management.
• Excellent communication and relationship-building skills.
• Independent, solutions-focused, and adaptable. Works effectively in a diverse team in a multinational organization.

Essential Knowledge & Skills:

• Fluency in English and Greenland or Danish, with strong verbal and written communication skills.
• Comfortable with travelling to remote destinations as needed.
• Demonstrated experience with time management and organizational skills.
• Collaborate and take responsibility to foster innovative thinking with a proactive approach.
• Highly developed sense of empathy and a commitment to guest satisfaction.

Desirable Knowledge & Skills:

• Structured and analytical approach to problem solving and decision making.
• Adaptability to changing environments and operational demands.

Key Personal Attributes:

• Safety minded for themselves and others.
• You value diversity and take pride in bringing people and perspectives together.
• Motivated to deliver results consistently and to the highest standards.
• Personal integrity and honesty.
• Resilient and calm when working under pressure.
• Agile and responsive to changing business needs.
• Dependable and trustworthy approach to work.
• Detail oriented and a proactive problem solver.

About HX

Since 1896, HX have championed sustainability in the expedition cruise sector. From launching the world’s first battery-hybrid expedition cruise ships to banishing heavy fuel oil and single use plastics from our fleet. We are at the forefront of driving sustainable practices in expedition cruises that prioritise greener travel.

For nearly 130 years we have been committed to continuously improving what we do for our guests but also for the people we work with.

We are a group of explorers who want to seek out the very best journeys for our guests but also for ourselves. We take our guests on big life-changing adventures, from the stunning wilderness of the Arctic to the incredible creatures on the Galápagos Islands all on our purpose-built expedition ships. Our HX fleet explore hundreds of destinations in over 30 countries across 5 continents.

Our ambition is strong and lofty – we want to become the number one sustainable expedition brand in the world. But we recognise we need passionate explorers, with can-do mindsets, humble leadership skills which bring people together for genuine interactions in a supportive and collaborative way.

As a newly branded company built on a 130-years heritage, HX is at an exciting new chapter and as we embark on this new journey, we believe your skills and passion could thrive. We are looking for talented explorers who want to join us on our exciting expedition to growth and success. This could include travelling and working in amazing HX hubs both on sea and land. From our impressive new Headquarters in London to our state-of-the-art Customer Service Centre just opened in Prague as well as various offices across Europe, the US and APAC.

One thing you’ll find whether on sea or land is a group of people, all connected with the same mindset and purpose - we want to explore more, champion sustainability and become the world’s very best expedition cruise operator.